NBC broadcast over 1200 hours of coverage during the Games, triple what was broadcast in the U.S. broadcast rights, the most paid by any country. NBC Universal paid the IOC $793 million for U.S. On 13 November 2004, the Greek embassy estimated the costs of hosting the Olympics at €8.954 billion (about $11.2 billion in 2004) not including construction made regardless of the Games, but including 1.08 billion Euros ($1.35 billion) in security costs. In June 2004, the BBC reported that the costs of hosting Olympic Games were close to € 10 billion. Voting results for the 2004 Summer Olympic Games These cities were Istanbul, Lille, Rio de Janeiro, San Juan, Seville, and Saint Petersburg. Six other cities submitted applications, but their bids were dropped by the IOC in 1996. Cape Town, Stockholm, and Buenos Aires, the three other cities that made the IOC shortlist, were eliminated in prior rounds of voting. Īfter leading all voting rounds, Athens easily defeated Rome in the 5th and final vote. Subsequently, the selection of Athens was also motivated by a lingering sense of disappointment among IOC members regarding the numerous organizational and logistical setbacks experienced during the 1996 Games. Another factor which also contributed to Athens' selection was a growing sentiment among some IOC members to restore the values of the Olympics to the Games, a component which they felt was lost during the heavily criticized over-commercialization of Atlanta 1996 Games. Athens' successful organization of the 1997 World Championships in Athletics the month before the host city election was also crucial in allaying lingering fears and concerns among the sporting community and some IOC members about its ability to host international sporting events. The 2004 bid addressed concerns and criticisms raised in its unsuccessful 1996 bid – primarily Athens' infrastructural readiness, its air pollution, its budget, and politicization of Games preparations. Furthermore, unlike their bid for the 1996 Games which was largely criticized for its overall disorganization and arrogance – wherein the bid lacked specifics and relied largely upon sentiment and the notion that it was Athens' right to organize the Centennial Games the bid for the 2004 Games was lauded for its humility and earnestness, its focused message, and its detailed bid concept. The success of Athens in securing the 2004 Games was based largely on Athens' appeal to Olympic history and the emphasis that it placed on the pivotal role that Greece and Athens could play in promoting Olympism and the Olympic Movement. Under the direction of Gianna Angelopoulos-Daskalaki, Athens pursued another bid, this time for the right to host the Summer Olympics in 2004. Athens had lost its bid to organize the 1996 Summer Olympics to Atlanta nearly seven years before, on 18 September 1990, during the 96th IOC Session in Tokyo. Īthens was chosen as the host city during the 106th IOC Session held in Lausanne on 5 September 1997. However, the costs of staging the Games have left the host country in a precarious financial situation. The 2004 summer Games were hailed as "unforgettable dream Games" by IOC president Jacques Rogge, and left Athens with a significantly improved infrastructure, including a new airport, ring road, and subway system. The new design features the Panathinaiko Stadium. This rectified the long lasting mistake of using a depiction of the Roman Colosseum rather than a Greek venue. Athens 2004 was the first time since 1896 that the Summer Olympic Games were held in Greece.Ī new medal obverse was introduced at these Games, replacing the design by Giuseppe Cassioli that had been used since the 1928 Games. 10,625 athletes competed, from 201 countries and there were 301 medal events in 28 different Olympic sports. Language eng Summary This review outlines the key issues which will be important in shaping the future development of Athens, identifies trends in governmental policies and highlights the strengths, weaknesses, opportunities and threats in the Athens Region.The 2004 Summer Olympics, officially known as the Games of the XXVIII Olympiad, were an international multi-sport event held in Athens, Greece from 13 to 29 August 2004.
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